Making Ripples
Our Choose Indie Local program inspires and supports community members to boost the ripple effect of economic and community benefits we receive when we spend and invest dollars at locally owned businesses.
Our Vision
Led locally but aligned nationally; our movement transcends the word “shop.” Community members at all levels participate as investors, creators, and Indie Local champions — inspired by independent businesses’ impact on community health and wealth. Together, we build strong local, equitable, and sustainable economies.
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Our History
The roots of our Choose Indie Local program go back to 2004 when independent business alliances came together to launch a holiday campaign called America Unchained! Since then, the program has evolved into a national year-round program made up of community grassroots efforts that are aligned nationally through AMIBA.
Choose Indie Local News & Updates
Make Ripples: Choose Indie Local
Choose an Indie Local (independent and locally owned business) and that positive ripple effect magnifies. Let’s make ripples!
Leveraging Indie Impact Studies
At the core of every Choose Indie Local campaign is amplifying the local multiplier effect --...
Bicycling Means Business
May is National Bike Month. Let’s focus on how bicycling means business!
Call for Partners: Independents Month
We want to empower you to inspire your community to support locally owned and independent businesses and entrepreneurship.
Feeding the Eat Indie Local Movement with Creative Initiatives
Cultivating the Eat Indie Local movement through grassroots initiatives and nationwide partnerships. Join us this August!
Walking Tours Get a Radical Makeover, Focusing on People’s Histories
Instead of kings, plutocrats, and generals, a new kind of historical walking tour focuses on the...
Grow the Choose Indie Local Movement
Grow AMIBA’s Shop Indie Local program, a year-round movement to grow more local, equitable, and inclusive economies.
Give More: Shop Indie Local
Even with a smaller budget, you can give more this holiday season. How? By joining the Shop Indie...
Shop Indie Local Passport
Creating a holiday passport helps reinforce your community's Shop Indie Local message and offers...
Call For Partners: Shop Indie Local Holiday Campaign
Calling all Independent business alliances, neighborhood associations, and local economy-minded business networks.
Call for Partners: Choose Indie Art Month
We want to empower you to inspire your community to support locally owned and independent businesses and entrepreneurship.
Call for Partners: Eat Indie Local
Inspire your community to eat more locally grown, raised, and made foods, meet the farmers, growers, and chefs behind their food.
Shop Indie Local Holiday Season Campaign Launches November 1
On November 1, 2022, the American Independent Business Alliance (AMIBA) will launch their Shop...
The ABCs of Local Investing Webinar: Watch Our Recording
Watch our recording: The ABCs of Local Investing Webinar with local economist Michael Shuman.
Small Business Rising Holiday Toolkit
From Small Business Rising We have a once-in-a-generation opportunity to support small businesses...
Shop Black-Owned Campaign – Virtual Event
On Wednesday, January 12, from 11 - 12 pm ET, learn how groups like yours support the Shop...
Indigenous Thanksgiving: Honor Native Foodways
As part of Shop Indie Local Season, we invite you to celebrate an Eat Local and Indigenous Thanksgiving.
November is the New December
Shop early to get your holiday gifts on time! The supply chain is even more disrupted this year due to COVID-related labor shortages in publisher warehouses, printing capacity limitations, and shipping issues.
10/14/21 Recap: Local Leaders Roundtable: What’s New at AMIBA: Shop Indie Local
The Local Leaders Roundtable met on October 14 to learn about all the new features of Shop Indie...
Top Ten Reasons to Become a Shop Indie Local Partner
It’s throughout the holiday shopping season — a critical time to amplify Shop Local messaging. It...
Eat Indie Local Partner Campaign Round-Up
Each week, we gathered ideas and resources from our Eat Indie Local Partners.
Leveraging Shop Indie Local Months – Virtual Discussion
Discover ideas to launch a new campaign or build upon existing efforts in your community. RSVP today!
American Independent Business Alliance Launches Eat Local Campaign
The American Independent Business Alliance (AMIBA) joins with thirty partners from nineteen states...
AMIBA Announces Year-Round Shop Indie Local Initiative
The American Independent Business Alliance recently expanded its Shop Indie Local holiday campaign to a year-round initiative.
Get Inspired: Eat Local Months
Let's enrich the soil to promote this year’s Eat Local campaign — a celebration of local food,...
Tell Customers to Buy Early, Buy Local With “October Is the New December” Designs
While the images for digital use are book-themed, ABA has created three printable poster images...
