Making Ripples
Our Choose Indie Local program inspires and supports community members to boost the ripple effect of economic and community benefits we receive when we spend and invest dollars at locally owned businesses.
Our History
The roots of our Choose Indie Local program go back to 2004 when independent business alliances came together to launch a holiday campaign called America Unchained! Since then, the program has evolved into a national year-round program made up of community grassroots efforts that are aligned nationally through AMIBA.
Our Vision
Led locally but aligned nationally; our movement transcends the word “shop.” Community members at all levels participate as investors, creators, and Indie Local champions — inspired by independent businesses’ impact on community health and wealth. Together, we build strong local, equitable, and sustainable economies.
Dive Into Our Campaigns
Choose Indie Local News & Updates
Cars Don’t Spend Money — People Do
“After 50 years of framing work around the automobile, retail analysts in both the private and public sectors are shifting to a new consensus: cars don’t spend money — people do.”
Leveraging Indie Impact Studies
At the core of every Choose Indie Local campaign is amplifying the local multiplier effect --...
Bicycling Means Business
May is National Bike Month. Let’s focus on how bicycling means business!
Let’s Make Ripples: Choose Indie Local
Choose an Indie Local (independent and locally owned business) and that positive ripple effect magnifies. Let’s make ripples!
Call for Partners: Independents Month
We want to empower you to inspire your community to support locally owned and independent businesses and entrepreneurship.
Feeding the Eat Indie Local Movement with Creative Initiatives
What are you giving up when you shop at a typical grocery store? What do you miss out on when...
Choose Indie Sustainable: Go Green
The American Independent Business Association (AMIBA) is moving through an exciting transformative...
Who’s Local? Find Community Banks and Credit Unions in Your Region
You may know some of the Community Banks and Credit Unions in your area. But do you know them all?
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