American Independent Business Alliance (AMIBA) invites partners to promote this year’s Shop Indie Local Holiday campaign.
Let’s inspire our communities to shift their holiday spending to Indie Locals (locally owned and independent businesses).
This Shop Indie Local Season Campaign is part of AMIBA’s Choose Indie Local Program.
2026 Sponsors
2026 Partners
Bookends: Literature & Libations
Books on Main
Brown Sparrow Books
Cambridge Community Development
Chapters in Motion
Fables Books
Kentucky Main Street
Louisville Independent Business Alliance
Loyalty Bookstores
Midwest Independent Booksellers Association
Montgomery and Taggert Bookshop
PPGJ Books and Press
Purchasing with Purpose
Snyder Chamber of Commerce
Sower Books
Sustainable Business Network MA
The Little Book Place
Transportation Management Association of Chester County
Vintage Max bookstore and Haven Cafe
Resources
Panic Saturday: Keep Calm and Shop Indie Local On
December 23 is Super Saturday/Panic Saturday, the day when last-minute shoppers scurry furiously for a gift. Remind them to keep calm and Shop Indie Local on!
Jólabókaflóð: A Bookworm’s Dream Holiday
Icelanders have a lovely tradition of gifting books to each other on December 24 and spending the rest of the evening reading and drinking hot chocolate. Season’s Readings!
Gift Local: Holiday Gift Guides and Online Marketplaces
Make it easier to Gift Local and Shop Indie Local, create a simple online Gift Guide.
Skip the Door-Busting Mobs and Chill Your Holiday with Plaid Friday or Cider Monday
“Embrace everyone already wearing plaid, document it with a picture, and watch it grow.”
Shop Indie Local Holiday Season Campaign Launches November 1
On November 1, 2025, the American Independent Business Alliance (AMIBA) will launch its Shop Indie...
This Halloween 🎃 Choose Indie Local
Halloween is a great time to Choose Indie Local. Total Halloween spending is expected to reach a record $12.2 billion, exceeding last year’s record of $10.6 billion.
This Fall 🍁 Shop Small
Why promote Shop Indie Local early this holiday season? Because more of us are shopping early for holiday gifts.
2026 Choose Indie Local Campaigns
To give you a jump start on your marketing and outreach efforts, here are our 2026 Choose Indie Local Campaigns. Become a partner with us today!