The Local Multiplier Effect: How Independent Locally Owned Businesses Help Your Community Thrive
As your dollars move through your community, the money generates more local wealth, charitable contributions, and jobs.
Connecting the Multiplier Effect to Your Promotions
Clearly communicating the importance of the local economic multiplier effect or “local premium” is a key part of effective “buy local” and public education campaigns. Here are some resources to help you amplify the discussion. St. Patrick’s Day Read...
The Local Multiplier Effect
The Local Multiplier Effect How Independent Local Businesses help your community thrive The Multiplier Effect results from the fact that independent locally owned businesses recirculate a far greater percentage of revenue locally compared to absentee-owned businesses....
Kindred Indie Locals
From The Keene Sentinel (NH): Linda Smith Davis of Greenfield, creator of the New England Fine Living lifestyle brand, is used to hearing from her fans — whom she calls her “kindred spirits” — but just before Thanksgiving 2023, she was surprised to get a package in...