Show Your Local Love This Valentine’s Day: Choose Indie Local

This Valentine’s Day, show your “local love” — love for your sweetie and your whole community — by purchasing gifts (or gift-making supplies) and meals (or ingredients) at locally owned businesses.  Last year, Americans spent $25.9 billion on Valentine’s DayImagine if we shifted some of that spending to independent businesses!

Locally owned businesses offer us much to love.  They strengthen our local economy, culture, and well-being.  Independent businesses re-circulate more money in our community than chain stores.  Moreover, studies show that small businesses create most new jobs, meaning today’s local Valentines are tomorrow’s jobs.

Valentine’s Plans

Last year’s National Retail Federation survey found that 52 percent of Americans planned to celebrate and spend $192.80 (on average).  Also, more Valentines are gifts of experience rather than things (a great reason to create a gift guide highlighting unique ideas from Indie Locals).


Local Love Grows

Looking for another way to show the local love and support local economies everywhere?  Support our Choose Indie Local crowdfunding campaign and fuel our year-round movement to grow more local, equitable, and inclusive economies.

Offline donations are also accepted.  Checks should be made out to AMIBA with “Choose Indie Local” in the memo and mailed to AMIBA, 524 Boston Post Road, Wayland, MA, 01778.  Thank you for fueling the Shop Indie Local Movement!

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