Year-End Shopping Habits
“Similar to last year, most consumers (71%) plan to shop the week immediately following December 25. The top reasons consumers plan to shop during the week are to take advantage of holiday sales and promotions (48%), use gift cards (26%) and return or exchange unwanted gifts and holiday items (16%).”
~ National Retail Federation
How can we continue to promote Shop Indie Local during the last days of 2024 and into the new year?
- List year-end clearance items and promotions in your online marketplaces
- Encourage businesses to reward their employees with gift cards from locally owned businesses to thank them for all their work during the holiday season
- Start your own local stimulus project in the new year
- Share your ideas with us!